Marketing
Syllabus Directory
9. Semester
|
SUBJECTS
|
Week fund of classes
|
Number of ECTS points
|
1.
|
Relationship Marketing
|
4
|
5 ECTS points
|
2.
|
Supply Chain Management
|
4
|
5 ECTS points
|
3.
|
Services Marketing
|
4
|
5 ECTS points
|
3.
|
Elective
|
4
|
5 ECTS points
|
4.
|
Elective
|
4
|
5 ECTS points
|
5.
|
Elective
|
4
|
5 ECTS points
|
|
TOTAL
|
24
|
30 ECTS points
|
Elective:
- Growth and Development Strategy of Enterprises
- Organizational Change Management
- Business Ethics
- Reverse Logistics
- Strategic Control of Enterprises
- Statistical Analysis in Marketing
- Financial Market Microstructure
10. Semester
|
SUBJECTS
|
Week fund of classes
|
Number of ECTS points
|
1.
|
Research work (related to the course)
|
20
|
10 ECTS points
|
2.
|
Master's thesis
|
|
20 ECTS points
|
|
TOTAL
|
20
|
30 ECTS points
|
|
|